Data modeling is the practice of designing abstract representations of data structures and their relationships within an organization.
A foundational aspect of data architecture, data modeling is essential for understanding the underlying data of an organization, its relationships, and the potential for data to support business processes and strategy.
By visualizing data structures as physical, logical, or conceptual models, data modeling establishes a foundation for robust data architectures that organize and manage data in ways that directly enable scalability, performance, and usability.