By shifting from a “project” to a “product” management mindset, enterprises can benefit from adopting and applying processes, methods, and strategies learned from technology companies.
Applying the product management approach to enterprise technology service delivery enables a shift to thinking about long-term value creation and continuous improvement by taking an iterative and feedback-driven approach to delivering changes to applications and systems.
Over time, the move from discrete, one-time projects to the ongoing and holistic management of “products” representing the underlying architecture of an enterprise will enable business agility and sustainable competitive differentiation by integrating with feedback loops and iterating consistently.
